The first event that I am organising is a UK based shop drop.
This involves creating your own products and putting them inside a retail space, in the hopes that they will sell. I am planning to get people from other cities across the UK involved to hit a particular value retailer all on the same day.
A group in the US, called the
Anti-Advertising agency, have done a similar thing, however they focused on products such as cans of coke, where they had put their
own labels around the cans.
They visited the factories where
these products are made, and they interviewed some of the workers,
and it is those workers that they have illustrated on their mock
packaging, with written information about the conditions that they work in.
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